Sunday 15 August 2010

Vietnamese fashion grows with young designers



Vietnam fashion industry’s recent success is attributed to the growth in number of young designers with their own trademarks which have become consumers’ favourites.

Besides well-known fashion designers such as Minh Hanh, Sy Hoang, Vo Viet Chung, Le Minh Khoa, Cong Tri, Truong Thanh Long, Trong Nguyen and Kieu Viet Lien, many younger designers such as Huyen Mi, Hoai Sang, Nhat Huy, and Thuong Huyen have now gained success through fashion competitions at home and abroad.

With the guidelines not to use fashion for performance only and to show one’s individuality, many designers now work on simple designs for daily life. Minh Hanh has many young designs on brocade; Sy Hoang and Vo Viet Chung pursue ao dai (Vietnam’s traditional long dress) and Kieu Viet Lien has passion for making wedding dress.

Fashion trademarks such as Zip Fashion, Legafashion, Viet Thy, Nino Maxx, PT 2000 with fashion for daily wear gave been welcomed by customers, marking the success of the domestic fashion industry.

In addition, Vietnamese fashion designers such as Minh Hanh, Pham Huyen Trang, Ngo Thai Uyen and Vo Viet Chung have been invited to co-operate with international fashion magazines.

The Vietnam’s fashion industry has now entered a higher developmental step, not only to process samples made by other countries.

Though Vietnam’s fashion industry is still in a fledging state, what young designers have contributed to customers is undeniable.

With the tendency of receiving and creating, the link between creativity and industrial production, between designers and garment and textile companies have brought success to Vietnam’s fashion industry.

(Source: Nhan Dan)

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